Being your brand

 I used to bristle when I heard terms like this. It sounded corny, cheesy, something a slimy marketer would say all the while never truly being truthful themselves. These past few months though I have come to look at this phrase in a completely different way.

 What this phrase really means is believe in who you are and what you do. That's to long for a sound bite and if you are just doing a job for a paycheck then it doesn't really apply to you but if you are your own boss then if you don't follow this you are sunk.

  Since I have narrowed my focus, got serious with who I am and what I care about a lot of obstacles have just fallen by the wayside. The path is clearer, this doesn't necessarily mean its easier but at least a lot of peripheral nonsense is disappearing.

Out of the light into the dark

 Being in business for yourself is shall we say a bit of a roller coaster ride. You spend a long time networking, building relationships, waiting........then a quick email or text and you move fwd. new possibilities abound and everything feels great.

 Then that process has to continue again because if you stand still you wilt while everyone else flys past you.

  Whatever it is that you love to do and you want to do that for a living know that a large part of a day you will not be doing that thing. This is the trade off. is it worth it? Well, thats up to you.

Goofy's race and a half challenge ....NYC Marathon

Hello, so as my thoughts are set on jan. 7th and 8th it is impossible to not be overwhelmed by the NYC marathon that is happening right now.

 Over 40,000 runners are out there fulfilling a dream, running on the largest stage in the world.


  Earlier today I ran down to the S.I. Yankees stadium and  walked through a sea of people getting on an endless supply of busses. People of all shapes and sizes, looking relaxed, nervous some eating, smiling, joking, and getting a last good luck kiss goodbye.

An amazing display of dedication and perseverance for everyone who trained all those months to do this run. Truly inspirational.

 For my own training this was a terrific weekend of running.  I joined a terrific group on the trails saturday morning for at least 16 miles probably 17 of beautiful running. I coupled that with 8.5 miles this morning that in all honestly were hard. Especially the first 4 but i was glad I stuck it out because i started to loosen  up and felt not great but fine. No pain or discomfort just understandably tired from yesterdays run but a terrific test that yes I will definitely finish the Goofy and finish strong. 

You are you thats how it is.

  You know folks sometimes we all get into a rut or feel a little overwhelmed its as if everything around you is working against you.

  Guess what it is. You have had it to easy so everyone around you decided to teach you a lesson. Your car talked to your computer who spoke to your boss and they all agreed to do everything they can to screw with you.

  Or right now some things aren't going as smoothly as you'd like. Personally i'm feeling a bit overwhelmed as I transition my career. It's a daunting task, one that is consuming a lot of my time, effort, and cash but I know deep down that this is where I am supposed to go.

  I hace the Goofy race and a half which is 2 months away this is a huge endeavor and my fundraising hasn't gotten off the ground yet my training on the other hand i'm happy with.

  My point is that if everything went smoothly all the time we would never learn anything about ourselves. Take note of the adversity that you are dealing with and once it all passes look back at how you dealt with and overcame whatever the obstacles were that was holding you back. This is a terrific way to learn and grow.

Goofy's race and a half challenge .......today's training run

How are you running? Smooth, choppy, aggressive, soft and gentle. Do you see the road as a friend or foe?

I just read an interesting article by Chris McDougall  about resuming a lost running technique.

heres a link to him demonstrating said technique.http://video.nytimes.com/video/2011/11/02/magazine/100000001149415/the-lost-secret-of-running.html

Now get out there and do something.

Ch ch ch chia

Hi all,

Are you looking for a nutritional boost or do you want to grow some seedlings on a ceramic cow well the good old chia seed is here for you.

Super packed with omega 3, protein and good ol' fiber plus you can grow it on a creature.

Get some Chia seeds store them, make a simple gel (its tasteless) add it to smoothies, oatmeal whateverhttp://en.wikipedia.org/wiki/Salvia_hispanica

So frustrating

  One thing about me that is becoming more and more prominent is my competitive nature in my field. I wouldn't say I get jealous when I see others getting press or doing something unique with clients but I definitely get motivated by it.

  I always want to be doing more. Working with more clients, giving my existing clients more info, new routines etc... when I don't get my way I get pissed. I sulk for a bit then I refocus and plan even bigger. That's basically where I am right now. Planning very exciting things for 2012 its just that getting there is never a smooth road.

Thats it for now.....